03Nov

Rainmaker Implements guestrev Revenue Management System at Chickasaw Nation Properties in Oklahoma

Author: Rainmaker

Two-Way Go-Live at WinStar World Casino and Resort, the Inn at WinStar, and the Artesian Hotel, Casino & Spa

ATLANTA, GA - November 4, 2013 - Only weeks after receiving Info-Tech Research Group's Trend Setter Award for its "innovative approach of introducing gaming revenue to the revenue management modeling" and for having the "perfect system for cutting-edge casino-hotels looking to make decisions based on total guest value," The Rainmaker Group today announced that it has successfully implemented its guestrev® revenue management system at WinStar World Casino and Resort, the Inn at WinStar in Thackerville, Okla., and the Artesian Hotel, Casino & Spa in Sulphur, Okla.

Two-way go-live was completed in early September at WinStar World Casino and Resort, and at the Inn at WinStar, and, eight weeks later, at the Artesian. All three properties are owned and operated by Chickasaw Nation.

"This is our first occasion to work with Chickasaw Nation and its world-class properties and personnel, and we are excited and privileged to have this opportunity to earn their confidence and trust," said Tammy Farley, Rainmaker president, whose fast-growing, 15-year-old company is the acknowledged leader in automated forecasting and profit optimization solutions for the Gaming & Hospitality industry.

Robert Durand, assistant general manager at WinStar World Casino, said, "Rainmaker's advanced software solution creates a new partnership between our two organizations and we're convinced it will help drive incremental revenue growth for our properties."

Years of proven results support Mr. Durand's assertion. In forecasting and pricing hotel rooms, Rainmaker's market-leading profit optimization system factors in the Total Guest Value, or profitability of guest spend, for the entire property or enterprise. Since its debut 12 years ago, this unique methodology has helped boost gaming and non-gaming revenues at numerous established casino-hotel properties from 5 to 15 percent.

Today, Rainmaker solutions are used to manage over 150,000 rooms for the world's leading casino-hotels and, in addition to Chickasaw Nation, support the operations of leading tribal clients including Viejas Casino, Mohegan Sun, Foxwoods Resort Casino, Seneca Gaming Corporation, and Agua Caliente.

About WinStar World Casino and Resort

Located just north of the Oklahoma-Texas border along Interstate 35, WinStar World Casino and Resort offers more than 7,300 electronic games, 124 table games, a 3,500-seat Global Event Center, 900 lavish rooms at the WinStar World Casino Hotel, luxurious Spa Habitat, a 27-hole golf course and academy, and 13 restaurants. Visit www.WinStarWorld Casino.com for more information or get updated news via Facebook at http://www.facebook.com/WinStarWorldCasino or Twitter at http://twitter.com/#!WinStarWorld.

About the Inn at WinStar

The Inn at WinStar offers a cozy experience that will be your home away from home. Neighboring WinStar World Casino and Resort, you can catch the 24-hour shuttle service to and from the casino at your leisure. The Inn offers services and amenities that will make your stay as comfortable as possible including complimentary breakfast and a heated pool. The Inn at WinStar offers a pleasant stay to rest and take it easy. Call 866-946-7787 or book online for faster service.

About Artesian Hotel, Casino & Spa

Located in Sulphur, Oklahoma, the Artesian Hotel, Casino & Spa opened August 5, 2013. This elegant 3-story hotel offers 81 rooms, state-of-the-art spa facilities, a modern southern restaurant and bar, fitness center and indoor/outdoor pool, meeting and event space, on-site casino and numerous retail and dining opportunities. Nestled in the heart of Chickasaw Country and adjacent to the Chickasaw National Recreation Area, the Artesian Hotel is the perfect place for a refreshing getaway. For more information, visit www.ArtesianHotel.com.