Rainmaker Blog

Discover the latest topics, research, and ideas from experts in hospitality and revenue management

Rainmaker |

Move Beyond MAR for Group Business

Group business fills an important role in many hotels, helping to increase revenues during shoulder seasons and economic downturns, and creating compression that allows hotels to fill rooms with... Read More

Topics: Product, grouprev

Dan Skodol |

The Importance of Group Forecasting

In general, hotels have two primary types of business: transient and group. While the vast majority of hoteliers have some form of a revenue management (RM) strategy in place to profitably manage... Read More

Topics: Pricing, Product, grouprev, forecasting

Dan Skodol |

Forecast Accuracy is Crucial for Your Hotel’s Business Success

Just like the engine is to a car – powering it and getting you where you need to be – your revenue management forecast powers your entire system and its outputs. Forecast accuracy translates into... Read More

Topics: Pricing, Product, guestrev

Rainmaker |

Revenue Optimization Tip #1: Ensure You're Working Off of an Accurate Forecast

In its simplest form, a revenue manager’s job is to develop a pricing strategy for a hotel that will boost revenue. A critical first step in creating a revenue management strategy is to forecast... Read More

Topics: Pricing, Product

Dan Skodol |

The Business Forecast vs. The Revenue Management Forecast

As a business practice, hotel revenue management (RM) is focused on optimizing financial results. Forecasting is a vital component of any revenue management strategy, and a tool to help managers... Read More

Topics: Technology, Product

Kevin Duncan |

BI: Opening the Cookie Jar

Data management is an absolutely vital business skill for your company. It helps you increase operational intelligence, strategically target customer relationship management and maximize profits.... Read More

Topics: Technology, Product

Rainmaker |

4 Tips to Get Most Out of Your New BI Tool

  A next-generation BI solution can force everyone, from the general manager to the sales, marketing, and guest services teams, to think more strategically than ever before. It can spur them to drive... Read More

Topics: Technology, Product

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