Apr 12, 2018 11:00:00 AM
Hospitality & Gaming

Capture the Best Hotel Data to Drive Ancillary Revenues

“I never guess. It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.”--Sir Arthur..

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Apr 5, 2018 11:00:00 AM
Hospitality & Gaming

The Secret to Maximizing Ancillary Revenues to Boost Your Hotel Profits

While it’s obvious that selling hotel rooms provides the primary source of income for hoteliers, an EyeforTravel report, Ancillary Revenues in the Hospitality Industry, revealed..

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Mar 29, 2018 11:11:00 AM
Hospitality & Gaming

How to Use Advanced Customer Valuation to Become Dangerous

A player’s value can be boiled down to two functions. First is marginalization, i.e. the relationship between spending patterns and profit. How much revenue can I expect given a..

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Mar 22, 2018 11:11:00 AM
Hospitality & Gaming

The Case for Enhanced Loyalty: What Traditional Hotels Can Learn from Casinos

For many properties, capturing total guest value (TGV) has many hurdles. Property Management Systems that don’t capture adequate data, disparate reporting systems and a simple..

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Mar 8, 2018 11:00:00 AM
Hospitality & Gaming

Understanding Customer Acquisition Cost to Determine Value & Profit

Hotel revenue managers are experts at determining how much revenue a particular guest will generate. With their RMS, they use predictive analytics to perform a thorough guest..

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Feb 8, 2018 11:00:00 AM
Hospitality & Gaming

Ancillary Revenue and Personalization: 2018 Revenue Management Best Practices, Part II

New trends emerge every year in hospitality revenue management (RM). By keeping track of what consumers and industry insiders are talking about, we’ve determined the top five..

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