Rainmaker Blog

Discover the latest topics, research, and ideas from experts in hospitality and revenue management

Kristi White |

A Key to Hotel Business Success: Tracking, Trends & Time

A study of 170 travel and hospitality executives revealed an area where their organizations were lacking was effective use of data. It can be overwhelming to package all the metrics you collect into... Read More

Topics: All Topics

Rainmaker |

7 Reasons Why You’re Not Getting the Most Out of Your Hotel Technology Systems

The hotel industry is and always will be about providing good old-fashioned hospitality. With an ever-increasing volume of analytics to contend with, however, the need for shiny, new technology... Read More

Topics: All Topics, Pricing

Rainmaker |

The Art of Hospitality Demand Forecasting

The first step in creating a revenue management strategy is to forecast future demand. The value of a hotel room perishes, or is lost, for any given night they are not booked. Even if the goal is not... Read More

Topics: All Topics

Kristi White |

Hotel Budgeting & Distribution Channels: Analyze How You’re Tracking

Today’s hoteliers grasp the importance of segmentation – understanding which guest segments comprise their total customer base in terms of metrics like demographics, average booking window, market... Read More

Topics: All Topics, Pricing

Rainmaker |

The 3 Key Components of Your Dynamic Pricing Optimization Strategy

In the past decade, pricing in the hospitality industry has come a long way. Thanks to advances in technology and methodology, hotel pricing has never been more efficient or profitable. With the rise... Read More

Topics: All Topics, hospitality, Pricing

Kristi White |

Rate Shopping: Measurement Is Not Just About History

Measurement is not just about history Read More

Topics: All Topics, Pricing

Kristi White |

Hotel Budget Season: Getting Team Buy-in and Setting Expectations

Are you ready for a more productive and profitable 2019? Budget season is an important and challenging time for your hotel business. As you begin preparing your hotel budget for next year, there is... Read More

Topics: All Topics, Pricing

eBook: The Hotel Power Couple Learn More
The Essential Guide to Revenue Management Learn More
eBook: How to Leverage BI to Improve Hotel Performance Learn More