Rainmaker Blog
Discover the latest topics, research, and ideas from experts in hospitality and revenue management
Your Hotel Segmentation Strategy: 3 Easy Steps
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Kristi White | September 20, 2018
Hotel Budget Season: How Revenue Management Technology Optimizes Your Budget Strategy (Part 3 of 4)
Hotel budgets are impacted by myriad factors like seasonality, economic conditions, events, and competition. Even unanticipated occurrences such as extreme weather conditions have the ability to...
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Kristi White | September 13, 2018
Hotel Budget Season: Knowing the Past Helps You Succeed in the Future (Part 2 of 4)
Study the past, if you would divine the future. ~ Confucius
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Hotel budget season is upon us. And while the process may vary somewhat from hotel to hotel, it ultimately comes down to the same goal: what you can do differently next year to better optimize...
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Forecasting plays a key role in any hotel revenue management (RM) strategy, helping hoteliers make important pricing decisions that significantly impact profitability. It’s a sophisticated process...
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Sarah Sales Manager sits down at her desk one morning, opens her email inbox and grins. A juicy request for proposal (RFP) is waiting for her. It’s for a five-day conference that’s going to fill up...
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“The meetings and events industry is thriving,” says Issa Jouaneh, senior VP and GM of American Express Meetings & Events. Companies are recognizing that meetings engender growth within their...
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