Rainmaker Blog
Discover the latest topics, research, and ideas from experts in hospitality and revenue management
Recently, we released five revenue management hacks. In the coming weeks, we will take a deeper dive into each of these. These hacks are designed to be simple things you can put into place whether...
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Ellis Connolly | July 26, 2018
Revenue Management for All-Inclusive Hotels: It’s Both a Marathon and a Sprint
Modern all-inclusive resorts are transitioning from revenue management (RM) strategies based solely around optimizing package rates, to more comprehensive approaches that take ancillary revenue...
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“If you can’t measure it, you can’t improve it.”
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Ellis Connolly | July 12, 2018
Shifting From High-Volume Bookings to High-Profit Bookings for All-Inclusives
When it comes to measuring all-inclusive hotel performance, it’s common to look at the occupancy rate alongside other key performance indicators (KPIs), such as revenue per available room (RevPAR),...
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For decades after their introduction in the 1950s, all-inclusive resorts grew in popularity among budget-conscious vacationers seeking hassle-free getaways. While their popularity dropped during the...
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Ellis Connolly | June 28, 2018
How Business Intelligence Connects Revenue Management and the Hotel Ecosystem
The data and analytics capabilities of a hotel business intelligence (BI) tool provide foundational support for today’s cutting-edge revenue management solutions. Working together, they have a...
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Ellis Connolly | June 21, 2018
Knowledge is the Key to Hotel Business Intelligence (Facts are Great but Insights Hold the Value)
A hotel’s competitive edge is shaped by business intelligence (BI). Forrester reports that although 74 percent of businesses want to be “data driven,” only 29 percent are actually successful at...
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