Rainmaker Blog

Discover the latest topics, research, and ideas from experts in hospitality and revenue management


Recent Posts

Rainmaker |

Leveraging data to sell add-on products and services

According to one SVP of revenue management reported in Hotel News Now, 20 years ago the biggest complaint among hoteliers was, “I don’t have the data.” Today, that issue has been flipped on its head... Read More
Rainmaker |

The Importance of Data to Your Hotel Loyalty Programs

With increasing pressure coming from online travel agencies (OTAs), the sharing economy, and a proliferation of brands, loyalty programs within the hospitality industry have become ubiquitous and... Read More

Topics: Trends

Rainmaker |

Rising Minimum Wage and the Importance of Expense and Resource Management

In July, the U.S. House of Representatives passed an amended version of the Raise the Wage Act of 2019, which would raise the federal minimum wage from $7.25 to $15 by 2024. Hotel & Leisure Advisors... Read More

Topics: Technology, Trends

Rainmaker |

Leveraging the Right Data for Hotel Business Intelligence

The processing power embedded in today’s smartphones and tablets makes it possible to perform analytic tasks in the palm of your hand that only a few years ago would have required a desktop computer... Read More

Topics: Technology, Trends, revintel

Rainmaker |

Working Together for Success - Sales & Revenue Management

According to the 2019 AMEX Global Meetings & Events Forecast,1 the meetings industry is in a period of consistent growth, with small but meaningful increases projected in meeting sizes, length, and... Read More

Topics: grouprev

Rainmaker |

Move Beyond MAR for Group Business

Group business fills an important role in many hotels, helping to increase revenues during shoulder seasons and economic downturns, and creating compression that allows hotels to fill rooms with... Read More

Topics: Product, grouprev

Rainmaker |

Revenue Optimization Tip #1: Ensure You're Working Off of an Accurate Forecast

In its simplest form, a revenue manager’s job is to develop a pricing strategy for a hotel that will boost revenue. A critical first step in creating a revenue management strategy is to forecast... Read More

Topics: Pricing, Product

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