Rainmaker Blog

Discover the latest topics, research, and ideas from experts in hospitality and revenue management

Kristi White |

Take Charge of Your Hotel Budget Process: Identify Your Trends

Amid the flurry of November’s falling leaves, the avalanche of activity surrounding your 2019 budget preparation is most likely in full force. New technologies and digital innovations continue to... Read More

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Avanti Joglekar |

Best Practices for Managing Hotel Distribution Channels

While OTAs may seem like competition, they are, in fact, important distribution channels that move hotel room inventory and increase the hotel’s visibility in the market. But what is the best way to... Read More

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Kristi White |

Do You Know What Your Distribution Channels Cost?

Many hotels are not as focused as they should be on their channel costs. In fact, a report by the Hotel Electronic Distribution Network Association (HEDNA) revealed that just 65 percent of chains and... Read More

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Kristi White |

A Key to Hotel Business Success: Tracking, Trends & Time

A study of 170 travel and hospitality executives revealed an area where their organizations were lacking was effective use of data. It can be overwhelming to package all the metrics you collect into... Read More

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Kristi White |

7 Reasons Why You’re Not Getting the Most Out of Your Hotel Technology Systems

The hotel industry is and always will be about providing good old-fashioned hospitality. With an ever-increasing volume of analytics to contend with, however, the need for shiny, new technology... Read More

Topics: All Topics, Pricing

Avanti Joglekar |

The Art of Hospitality Demand Forecasting

The first step in creating a revenue management strategy is to forecast future demand. The value of a hotel room perishes, or is lost, for any given night they are not booked. Even if the goal is not... Read More

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Kristi White |

Hotel Budgeting & Distribution Channels: Analyze How You’re Tracking

Today’s hoteliers grasp the importance of segmentation – understanding which guest segments comprise their total customer base in terms of metrics like demographics, average booking window, market... Read More

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